Meeting/Event Information

Maintaining Creativity and Motivation During (and After) the Pandemic

May 28, 2020
1:00 PM - 2:00 PM

Virtual meeting via Zoom

Feeling a little writer’s block in regard to motivation and creativity throughout this season of unknowns? Like the rest of the world, COVID-19 has shaken up our daily routines to an extreme degree. Our personal lives are now blended with our professional lives. The benefit: everyone’s in the same boat. But how do we maintain motivation when our routine has been mangled and our minds are overwhelmed with other thoughts? How do we keep the creative juices flowing when perhaps our cups feel very much empty? This discussion will share ideas of how to maintain creativity and motivation during, and after, this worldwide pandemic.

This mini-session is the second of three events sponsored and presented by Tampa Bay Agency Leaders. 

Ticket prices:
-Members and PRSSA students: FREE
-Non-members/guests: $15 (speaker surcharge for future events) 

Meet the speakers: 

Marialuisa Curran, MBA, APR 
President & Founder of mezmRISE marketing

Marialuisa’s insatiable curiosity and genuine interest in what drives others is what makes her an ideal marketer. With 15 years of experience, Marialuisa has lead marketing efforts for a variety of industries and backgrounds. She started in PR and advertising on the agency and nonprofit side, then to corporate marketing from startup to global organizations – in industries such as retail, CPG, healthcare and technology. As a generalist, she’s combined ideas from B2B and B2C practices to create award-winning H2H (human to human) campaigns.

Marialuisa specializes in marketing automation and is HubSpot certified. She holds a Pragmatic Marketing certification and an Accreditation in Public Relations. She earned a Bachelor’s in Mass Communications - Public Relations at The University of South Florida in Tampa and a Master’s of Business Administration at The University of South Florida St. Petersburg. She lives in Safety Harbor with her high school sweetheart husband and baby daughter.

AJ Aluthwala, MBA 
CEO and Co-Founder, KallistoArt

AJ started his career as a software engineer but found his true calling of helping small to medium scale businesses succeed online after working at few technology firms. He is an expert at improving brand image of many industry verticals. AJ is a Co-Founder of KallistoArt, an online marketing agency and also is a Co-Founder of Trade Paddle, a brand-new online marketplace to foster “Support Local” movement as a community response to COVID-19 pandemic. During the last 14 years, his team have helped scores of businesses in Tampa Bay and around the world craft a high conversion digital footprint.

AJ was born and raised in the coastal town of Galle, Sri Lanka. He has lived and worked in 3 different continents. He earned in Bachelors of in Information Systems at the Manchester Metropolitan University in the UK and Master of Business Administration at Wichita State University, Kansas. AJ lives in Westchase with his wife Eranga, and two kids - Ashane (9) and Emaya (3).