Meeting/Event Information

Expert Insight into Ethical Standards for PR Pros & Journalists

September 29, 2020
9:00 AM - 10:00 AM

PRSA Tampa Bay Zoom meeting

Join us for insight from one of the world's foremost experts on ethics in journalism as we welcome Kelly McBride, senior vice president and chair of the Craig Newmark Center for Ethics and Leadership, a part of the Poynter Institute, the St. Petersburg-based institution widely regarded as the global leader in journalism and communications. In this special and complimentary virtual session, Kelly will provide an insightful look at the important work the center does to promote ethical standards for communicators on both “sides of the fence” -- journalism and public relations. Moderator for this PRSA Ethics Month program will be Kirk Hazlett, APR, Fellow PRSA, PRSA Tampa Bay Ethics Officer. 

This is a FREE event. 

Meet our speaker: 

Kelly McBride is a journalist, a teacher and an ethics adviser to newsrooms around the world. She’s the senior vice president at The Poynter Institute, a nonprofit journalism think tank and training center in St. Petersburg, Fla. Poynter’s mission is to elevate journalism in service of democracy. Kelly also serves as the chair of the Craig Newmark Center for Journalism Ethics and Leadership at Poynter. Before coming to Poynter, Kelly was an accomplished local news reporter, specializing in religion and crime. Kelly was formally an analyst on the Everyday Ethics podcast. She is the co-author of “The New Ethics of Journalism,” a book published in 2014 and experiencing a recent renaissance as economic and technological forces continue to fundamentally alter the media landscape.